Single access point to the
programmatic market

For Advertisers:


From media strategies to complicated and tedious tasks
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For Publishers:

We increase monetization

Between SSP: high-yield formats, in-demand inventory
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For DSP:

Leading independent SSP in Russia

High quality traffic for any inquiries
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Between Exchange is a technology platforms group

#1 Independent SSP in Russia
#1 Video DSP in Russia
All-in-one trading desk



advertisers choose Between Trading Desk


campaigns per month


professionals in programmatic

120+ BN

requests per month



14 000+


256 000


Team of the Year 2016 award


Traffic verification system by Oracle
Analytics reporting integration system
System for booking tickets of 480+ airlines worldwide
Independent mediameter

Industry recognition

  • We have been working with Between Exchange for years, and during this time they have become one of our top-ranking suppliers. The team has established itself as a stable and flexible partner, ready to solve any problem.

    Helena Abashkina
    Performance and Programmatic Director,
    Media Instinct Group
  • Between has been our strategic partner for many years. During this time, we built trustful and solid relations. The guys are always there for us to respond to our inquiries, promptly fulfilling our tasks.

    Sophia Kuznetsova
    The Head of Internet Advertising Department,
    Movie Communication Group
  • The company and the programmatic platform Segmento develop long-standing partnership with Between SSP, our media inventory suppliers. The Partner performs well, in the agreed-upon volume, which allows us to carry out high-quality media placement within the framework of advertising campaigns.

    Alexander Kulikov
    Deputy General Director,
  • Cooperation between Mediasniper and Between began in 2016, and since then we have carried out more than 5,000 advertising campaigns using Between SSP resources. Amidst the high competition in the market and growing number of SSPs, Between always delivers the high quality of service and traffic. We are grateful to our colleagues for their unwavering commitment to an open dialogue and prompt response to all requests and wishes.

    Lesya Savchenko
    Business Development Sirector,
    Media Sniper
  • Although we started cooperation with Between SSP not long ago, we have come to appreciate the professionalism and high level of work of the Between SSP team. We are happy with this new cooperation.

    Oksana Boldyreva
    Business Development Director,
  • We have been working with Between SSP since 2017 and are highly satisfied with the results of our joint efforts.
    Excellent team, good services, cutting-edge technologies of the programmatic market — all of this helped expand the pool of advertisers and grow earnings through external monetization.

    Alexey Kim
    Head of Advertising Monetisation Department,

They work with us